Bébé au Lait™, makers of the chic, award-winning, nursing covers popularized by new mothers, today announced a new line of 100 percent organic nursing covers called Simple for eco-chic mothers who want to go "green" in every aspect of their lives. The organic linen is currently available at www.bebeaulait.com in a rich, magenta-colored linen (limited quantities), and the entire new line, available in organic linen and organic cotton, will be available nationwide in March 2008.
 
Simple by Bébé au Lait is setting the trend in earth-friendly new-mom accessories – the environmentally-conscious nursing covers protect mom's modesty while nursing in public and allow her to keep up her active lifestyle even while keeping a baby's feeding schedule. The integrity of the organic cotton materials are certified by Control Union Certifications (SKAL International), and the organic linen is certified by Ecocert, an organic certification company based in France.
 
"We have seen the eco-movement really taking hold, especially when it comes to little ones. After seeing entire "green" baby rooms, we knew we wanted to offer the eco-chic mom a stylish option for her nursing cover as well," said Claire Ekelund, designer and co-founder of Bébé au Lait.  "Bébé au Lait is introducing the organic covers for mothers who want an eco-friendly must-have for their baby bag since it's multi-use--not only as a nursing cover but also as a front-carrier cover, and a light blanket in a pinch."
 
The organic linen covers will be featured in teal and magenta colors as a fresh, new twist in line with the hottest colors in fashion for Spring/Summer '08. The organic cotton covers will be available in Italian Straw (pale yellow), Alfalfa (green-grey) and English Manor (pale blue).
 
Simple by Bébé au Lait is available now at www.bebeaulait.com in magenta only, and all colors will be available online and at Nordstrom and specialty boutiques nationwide in March 2008.  Suggested retail is $45.